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From the results of poll surveys that have been done there is only 1 course of the 10 people who think that the expertise SEO (Search Engine Optimization) is something that must be owned by a Web Designer, and a very surprising is no less than 24% did not even know what exactly is it SEO’s! If you include in a quarter of people who do not know whether it SEO or know how much it can help you, I assure you very, very obliged to read this article. Since this is the “Secret Guide To Search Engine Optimization Designer” who want to learn how to create a site or your own blogs will be “discovered” freely by Visitors through Search Engine.
First of all, let’s see together how the workings of “crawlers” which is owned by the Search Engines. Each Search Engine has an automatic program itself is called “Spider” or “crawlers”. Their job is to browse, read and collect content (content), then follow all the links that exist (both links from the site itself or links from other sites / external are directed to our site). Then Spider accumulate all the information he gets into a database called the Search Engine index.
Well, then type the information as a search keyword (query) in the box at Search Engine and Search Engine will search and find the most relevant results from the keywords searchers are looking for this information and of course the information displayed in search results is not directly seek to sites around the world at the moment, but Search Engine retrieve data from the database search results have been obtained on the index, which is why the search conducted by the Search Engine can be very fast to count a fraction of seconds for each keyword you are looking for.
Image
The first error is when someone simply placing a banner (ad / image) is large with a link “Click here to enter” or “Click here” to continue on the homepage (front page) the site. The worst thing is the phrase “enter” link on the design by way of planting / join (embed) to a Flash animation objects, which of course would make something impossible to Spiders follow links that made them.
This of course does not mean anything if you do not care about whether the Search Engine will recognize your site or not, but still you made a big mistake. Because usually Homepage is the page with the highest ranking on your site and get the most frequent requests crawl by Spiders. As for the other pages contained within the structure of your site will not work into the Search Engines index without a clear link structure of the scanned Spider homepage. The conclusion must contain your homepage (at least) the target keywords and links to important pages in your site content.
Ajax Facility
Most web developers are always trying to satisfy the hearts of its visitors by placing a facility in excess Ajax (usually for navigation purposes), but did you know that SEO is a BIG mistake? Because Ajax content is always called dynamically (directly to the website), this does not crawl by Spider, which means also not been index by Search Engines.
Link Anchor Text
You’ll often see a link with writing as the example above, usually in the form of the text links are used to continue a news headline to the page a more complete article on the topic in the headlines. This is very good if you want to reach the attention of Visitors and get a high ranking pages with the writings of “Click Here” / “Read more” / “Details”. But if you want to show to the Search Engine that page that you create is important pages to the topic, then use topic / keyword in the anchor text link. It is becoming a more positive value if you write the word “learn more about the (keyword or topic)” or “read more about (keyword or topic)” or “see details about (keyword or topic)”, etc.
To be continue … Common Error at Title Tag
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